The storyline follows the intertwined narratives of two generations in Yiwu city, China, starting from the 1980s. The first generation, facing the economic reforms of the time, struggles to establish businesses amidst a rapidly changing society. They navigate through the challenges of the market, forming deep connections with their community in the process. As time progresses, the focus shifts to the second generation, who are born into the established businesses of their parents. However, they yearn for more than just financial success and seek to innovate and modernize the family enterprises. As they grapple with old traditions and new technologies, tensions arise within the family and the business, testing the bonds that have been built over the years.Overall, the narrative explores the evolution of Yiwu city through the lens of two generations, showcasing the growth of a community and the complexities of family dynamics in the face of changing times.